I offered our team a 4 day week without a pay cut. The result was surprising.

The heartbeat of our company is the unapologetic questioning of the status quo in the workplace. Our app enables a growing generation of people who are no longer served by what you might call a traditional job. So, it’s natural (and important) that we apply the same rigour at limber HQ with the way we do things.

So, one sunny afternoon, I put the question to the team. It’s one that had been on my mind for a while – going back to my days as a tech lawyer. “What would you say if we moved to a 4 day working week (without any reduction in pay)”.

Many of us have read the reports from various trials of the 4 day week. The leading trial comes from a corporate in New Zealand who have reported a 20% uptick in productivity and increases in employee engagement since the policy was introduced. The movement has gathered enough pace that Labour’s shadow Chancellor (at the time of writing), John McDonnell, is reportedly looking into the 4 day week as a potential Labour policy, with some Unions giving it their backing.

The arguments for the 4 day week are principally that happy, healthy people are more productive and that if you give people an extra day off each week, they’re less likely to spend work time running errands or on their life admin. Staff recruitment and retention are ancillary benefits and cynics would say that it’s not bad for your brand generally to adopt pro-staff working practices. Finally, advocates would also say that there’s more indirect value in giving people extra time to pursue other things – the theory being that better rounded individuals make for more perceptive, balanced and resourceful employees. All of the above ignore the obvious potential societal benefits – mainly mental and physical wellbeing – which have far wider consequences beyond the workplace.

The main reason I asked the question was simply that the world has moved on. We’re all able to work faster than ever and deliver more work than we could even 5 years ago. The idea of set working hours blew up a long time ago, and I regularly ask my team to think or speak about work at unusual times of the day. Yet, the 5 day working week remains.

At limber, I want to encourage side hustles, which is why both our lead designer and head of operations now work 4 day weeks (although so far they’ve taken a pay cut to do so). I want us to be as efficient so that we can be and to live healthy, interesting and varied lives.

So, I posed the question, listened to some initial feedback, and then opened a slack channel to continue the debate and provide somewhere to throw evidence or reports. And then we took the weekend to think about it. I did some further research and returned the next week to gather further opinion. And that’s the bit that surprised me.

Georgina, who had recently gone to 4 days a week by choice said she didn’t want to force everyone else to do the same. She was happy with her decision and the corresponding pay cut. Mark told me he would get much less work done in 4 days and would work the 5th day anyway. Rory and Thom said the same saying that they preferred to take their flexibility throughout the week as the natural ebbs and flows allowed. Kiwani said she really enjoyed her extra day off and felt that if she was going to concentrate on her illustration, it wasn’t fair if others were inevitably working.

So, what did I learn from this? Well, flexibility is a very personal thing. We sometimes over state it: “All people want flexibility”. “Everyone wants variety”. We believe those to be trends, but statements like that are too blunt an instrument – not everyone wants those things. And, not everyone who wants those things wants it in the same way. So, in truth, there is no one size fits all approach. We cannot legislate for this (as Unions might want), we have to sympathetically consider everyone’s position. For those who need structure to push through and be effective, but then want to be left alone, we must continue to respect the 9-5pm working week. If we force those people into a new mould, we solve one problem, but create another.

If your best moments are at strange times of the day, we must work harder to understand that, and relax the rules at other times.

As ever, the key for me remains collaboration – we still need to be able to work together effectively, which means an element of compromise from everyone.

As a final note, I was humbled and impressed with my team’s integrity. They were offered a way to work less for the same pay and they turned it down – for the good of the team and what we’re trying to achieve. I need to make sure they’re rewarded with their own way of working and space to do things the way that works for them.

5 ways we try not to work rigid and live limber

It’s important to any company that it lives and breathes its own brand. After all, if you don’t, how do you expect your customers to follow suit?

We’re a young company. And we definitely don’t to this perfectly – a few of us have worked at some pretty big organisations and learnt some pretty bad habits (and a few good) along the way. But at limber, we believe that to be truly happy, we need to be able to choose the when, where and what of work.

So here are 5 things we try and do to apply flexibility and variety to our own working lives:

1. Move GB membership

Everyone at limber HQ gets Move GB membership as a standard offering. Why Move GB over any other corporate gym membership? The brand synergies. Move GB empowers you to work out at different times and locations in your city – and what better way to compliment living limber than being able to become flexible more flexibly.

2. Using our product!

Everyone at limber has their own profile on the app. We all have our own video profiles too. And we all work shifts. It helps us understand what our users experience every time they use the app. There are no limits to this – and we obviously pay HQ staff whenever they work a shift – even if they’d otherwise be in the office.

So look out the next time you’re having a coffee – you might spot one of us mastering our latte art.

3. Varied work

Everyone at limber works on our customer service platform. Everyone at limber creates content. I like to think that anyone at limber can get involved in area of the business they like. But, let’s face it, when your team is 6 people, variety of work is not hard to come by. I’ll be interested to know how we cope with this as we scale.

4. Side hustles encouraged

I would love to think that in a year’s time, someone might come to me and say: “I’ve got to leave. My website is kicking off and I want to go full time on it” or “I’ve had an awesome idea. I want 3 months off to go see if I can get it going”. As far as I’m concerned, if we attract creative and talented people, this is inevitable.

To that end, here’s Thom’s side hustle. Born out of his love for 4 legged creatures. And here’s Kiwani’s awesome Art Project – check it out on insta.

5. Flexible working

OK. So this is an area that we haven’t yet nailed. We have core hours (10am-4pm). We can work from home or a cafe or wherever. We can go for a run or the gym whenever we want during the day.

Are we at the stage where we can support full remote working? I’m not sure, we haven’t had to try yet. Can we support those who want to work from 6pm to 2am instead of during the day? I doubt it. Collaboration remains key to us and we haven’t yet had to do that from afar. Everyone is (so far) happy to have a base for work and to be in the same room creating our products and solving our customers’ problems. And ultimately, that remains our priority.

We’ve got a long way to go. I want us to be working more shifts on limber. I want us to have greater levels of freedom.

As we continue to embrace the idea of living limber not working rigid, I hope we’ll find new balance and comfort in a less certain, more empowering way of living our work life.

For now, I’m off for a run.


Reflecting on 2 years of limber and £1m in wages

Yesterday we received this heartfelt message from a hiring business on a limber community:

Started using limber last weekend as a trial and can’t believe the difference this is going to make to my business. I was blown away by the level of professionalism shown by the members that worked here. I shall be using [limber] all the time now. Thanks for literally changing my life.

Not that messages of praise are uncommon – a testament to the community of connected limberers and hirers that has evolved around us. Though I’m extremely proud of the app we’ve built I’m far more proud of the openness, enthusiasm, and proactivity of all members of the limber app – both hiring businesses and workers.

However, this message made me pause. It’s not every day that a business tells you that you’ve literally “changed their life”.

Of course, we can take very little credit – as a software platform that connects people and businesses, I’ve always viewed our role as a compassionate facilitator. The heroes here aren’t the 6 of us at the office, but the thousands of dedicated people using limber to work in a more empowering, engaging and varied way.

I’m very proud that in the city of Bristol alone, members of limber have collectively earnt over £1m on the platform.

So, this message is to each and every one of you. You’re driving change with every shift, every share, every pub table mention. Thank you to all of you.

I did want to give a shout out to a few selected people who have had a notable impact on limber’s growth and success over the past few weeks. Though I could evangelise for hours about the people who power limber if you’ll forgive me I’ve chosen just 5 examples that immediately spring to mind. First names only (data reasons).

1. Chelsea

Let’s start at the, well… start. Chelsea worked limber’s first ever shift.

It was at the Rummer Hotel in Bristol. I’m sure they won’t mind the plug – it’s a class cocktail bar and now Gin Micro Distillery – check out their open fire in Winter if you get a chance. It’s very Game of Thrones. Chelsea got the top rating. And the rest is history.

2.  Jan

Every so often, we hear a story from the limber rumour mill that makes us laugh.

Legend has it that Jan was once cycling back from a morning shift at Friska in Bristol. “Ping” goes Jan’s iPhone. Using the appropriate hand signal, Jan pulls over and takes a look at the notification. As luck would have it, the venue that has just posted a shift (starting in 45 minutes time), is the same venue that Jan is now stood outside of. He locks up his bike, opens the door and as he walks through the threshold, he grins at the surprised bar manager:

“I’ve just applied. Where shall I start?”

3. Sam

In late 2016, we gave a presentation to UWE on our entrepreneurial journey to that point. We wanted a way to engage with one of limber’s user groups. In the audience was Sam. (I hope) inspired by our journey, Sam immediately jumped on the app – worked 10 shifts in quick succession; got perfect ratings and then approached us for an internship. 18 months later, I was very proud to wave Sam goodbye after 50 ratings, a 12 month part-time role with us at the office and a job offer from MoneyBox in London.

4. Blaise and Aimee. Blaimee. Aimaise.

I hate to group two great people together, but it gives me space for one more shout out. Blaise and Aimee live a life I want everyone on limber to live.

A few days of limber shifts.
A couple of days yoga.
A couple more limber shifts.

Organising a wellness event before heading to Cornwall to surf and chill….

Blaise and Aimee were good enough to share their lifestyle with us and it remains a great source of inspiration. Their story underpins so much of what we’re trying to enable for people.

5. Every limberer

I can’t limit this post to just 5 individuals. The level of enthusiasm for the limber lifestyle has been epic. From those looking for 5 hours to 50, you remain the central driving force behind this business.

We’ll continue to develop as a business and a platform, but for now, here’s to all of you and the next stage of limber’s growth.

cheers beers

Don’t work rigid.
Live limber.